We revitalized Transform Health’s digital presence with a rich customized illustration style to represent diversity in a spirit of inclusion, delivering a high vibrancy to the brand. Transform Health is a global coalition of organizations, individuals, and institutions, which is on a rapid mission to accelerate its agenda to achieve Universal Health Coverage by 2030, by harnessing digital technology and data. At an international level, they work with many partners collaboratively to advocate for a global health data governance framework. This requires building consensus to bring people together to champion digital transformation at national, global, and individual levels while putting communities at the center.
Our starting point was the Transform logo’s ‘plus’ symbol and their rich colour palette, which led us to create a unique visual analogy of their spirit of collaboration to bring about change.